Ocea creates timeless, high-quality jewellery designed in Australia for lovers of the ocean and marine life, with sustainability at the forefront.
Ocea founder Ash started Ocea Collective (formerly Mermaid Beach co) in 2016, to celebrate her love of the ocean and inspire others to follow their passion and do their part to protect our beautiful natural world.
Ash developed her love of the ocean thanks to her Granny. She would spend long days at the beach looking for shells and learning about the marine environment of South Australia. This eventually inspired her to study science and graduate with a Bachelor in Marine Biology from James Cook University. Ash is passionate about marine conservation and has spent countless hours volunteering with Reef Watch, the Ningaloo Turtle Program, coastal bird surveys and beach cleanups.
Ash has been lucky enough to live and work in some of Australia's most amazing coastal destinations including Exmouth and Shark Bay. She has experienced some incredible interactions with Whale Sharks, Australian Sea Lions, Mantas, Humpback Whales, and of course, Turtles . The ocean and its treasures are a constant reminder to her of how the natural environment can inspire us all to live our best lives.
In her free time you'll find her at the beach, swimming with the local marine life in Exmouth, surfing, or out on a remote camping adventure.
We ship our ocean-inspired handmade sterling silver jewellery Australia wide and can also be found in cafes, gift shops and markets along the Western Australian coast.
Our jewellery is made from .925 sterling silver and 18ct Gold Vermeil. We use responsibly sourced shells, authentic gemstones and some lab-manufactured opals in our high quality pieces. We ship our unique ocean-inspired jewellery throughout Australia, and stock in a variety of surf stores, gift shops and cafes Australia wide.
At Ocea, we believe that loving the ocean goes hand in hand with learning about and protecting our natural environment in whatever way we can.
Helping to protect our marine ecosystems has been an important part of Ocea's mission from day one. We are a member for 1% For The Planet, and donate 1% of all revenue to environmental non-profits.
We minimise plastic where possible, and follow the principles of reduce, reuse and recycle (including soft plastics).
Our jewels are sent to you in reusable and compostable packaging.
Our staff volunteer regularly on marine conservation projects including remote turtle tagging, beach cleanups and research projects. Knowledge is power and we aim to use our platform to educate and inspire others to take action to help preserve and restore our threatened marine ecosystems.
As a small business we are taking small steps every day to continue to lessen our environmental impact and do more good.
#OCEAGIRLS are our community of eco-conscious ocean lovers, who live to adventure and care deeply for our oceans and their beautiful marine life.
Are you in?